Feleppa
Pop Up Store
Milan
◇ 2022
Description
Feleppa’s pop-up store recalls the brand’s DNA by being immersive, colourful and young. Using a totem and a qr-code, it narrates the brand’s digital soul and shows our phygital approach. Each detail in the pop-up store and the colours’ contrasts enhance the clothes on display, making them the main characters.
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