Net a Porter

Design Installation
Dubai
◇ 2021
Description

The scenographic Net a Porter installation at Four Season Hotel immediately brings to mind the concept of the show. The bright and luminous logo stands out in a dark background, catching the eye with its amazing impact. The scenographic lights also helped to increase the extraordinary footfall.

The whole project has a phygital approach: an interactive screen dynamically displays the clothes and the website’s QR code, while an informative totem collects contacts information and gives a initiative-customised discount code. A hostess invited the guests to discover more by collecting their personal contacts. A custimozed and memorable experience!

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